Fermanagh & Omagh District Council
FREE 1:1 digital marketing mentoring
Digital Support Programme
This project is part funded by Invest Northern Ireland and the European Regional Development Fund under the Investment for Growth & Jobs Northern Ireland (2014-2020) Programme.
Digital Support Programme
With digital marketing becoming such a vital tool for businesses in today’s world for boosting sales, generating leads and reaching new customers, businesses will need as much knowledge and experience as they can in this field. The Digital Support Programme is designed to give businesses valuable advice and support from experts in the industry, between 1:1 mentoring and workshops, where they can then develop their digital skills within their industry.
This programme aims to enhance digital capabilities and develop knowledge in new and existing platforms including; social media management and advertising, SEO, PPC and website optimisation.
This programme allows businesses to register their interest* for mentoring sessions with an expert in the industry. If successful each eligible business will benefit from a digital diagnostics to establish their skills, gaps and individual business needs and then follow on with 1:1 mentoring. As a result the 230 businesses on the mentoring programme will have developed a bespoke knowledge in digital marketing to enhance business performance.
We will mentor 30 digital businesses and upskill their team with the essential know how on all areas of digital marketing. We’ve handpicked some of the best talent across all digital disciplines to help digital businesses upskill. Our mentors and trainers have a very hands-on approach. We will create a bespoke mentor package for you to ensure your staff have the most relevant digital skills needed to help your digital business stay ahead.
The flexible 1:1 mentoring programme gives both traditional and digital businesses the opportunity to discuss and seek advice on many aspects of digital marketing including;
- Website planning and Developing content for web
- Social Media and Business Blogging
- Video Marketing, Vlogging & Working with Images
- E-Commerce and Selling online
- Paid Digital Advertising
- Email marketing, CRM and Big Data
- Cloud Computing and Cyber resilience
- Mobile Marketing
In addition, workshops have been designed to develop digital knowledge on existing platforms already widely used by businesses while also giving a scope for new, emerging platforms to progress awareness in all aspects of digital marketing.
*subject to eligibility criteria
MEET THE DIGITAL MENTORS
Niamh is an award-winning digital marketing expert with over 18 years international experience in marketing, both online and offline, across B2B, B2C and public sector.
Emma is an international digital marketing consultant and trainer working with start-ups, SMEs, brands and agencies in NI, ROI, UK, Dubai and Australia across digital strategy.
Russell is an IT consultant with over 8 years experience in Server Management, General IT Support and Web Development, working with SMEs & start-ups in NI, ROI & UK.
Oisin O Murchu
Oisin is a talented digital marketer with specialist knowledge and experience in social media advertising. He trains on all areas of digital marketing.
As founder of the She Said Club, SMART Global and the DANI Awards, Naomh is well known for delivering top class digital transformation training and marketing consultancy around the globe. Naomh is a STEM Ambassador and sits on the board of the Digital Catapult.
Caroline is owner of DIGG Childrenswear in Dungannon. Caroline also pioneered DIGG for Success helping businesses to establish and utilise effective online social media marketing. She is a mentor for small businesses looking to grow their presence on social media.
As a specialist in Online Marketing for over ten years, Carolyn is passionate about all things digital. She is a multi-award winning digital marketer as well as a writer for the Belfast Telegraph and a blogger at Forever Scarlett.
How to run Facebook & Instagram Adverts that work!
Niamh Taylor of Digital 24 will show you how to run Facebook and Instagram Adverts that generate more leads, enquiries and sales.
⚠️ Niamh will tell you to STOP Clicking the BOOST Button ❌
This is the most simple change you can make to revolutionise your ads performance.
You see, Facebook is actually very smart .
It knows who’s most likely to click on your ad, to like your ad, to share it, even to BUY from it.
And if you tell it what you want, it’ll OPTIMISE your ads to show them to the people you want.
Now for most of us, that would be people who are most likely to BUY or at least become a LEAD.
But here’s the issue…
…when you click Boost what you’re telling Facebook is to show your ad to the people who are most likely to ENGAGE with your ad – in other words, people who will LIKE, COMMENT and SHARE.
You can’t pay the bills with Facebook Likes! This will not work.
The Boost button has one job, to get you the most engagement on your ‘ad’ so you feel like it’s worked.
What you want to do is NOT click Boost – but instead, build a ‘proper’ ad using the Facebook Ads Manager.
It’s still simple to do (once you know how) and will make your ads way more successful.
Digital 24 have HUGE success right now running ads. Niamh will show you some small tweaks you should make so that your next campaign will be successful.
This free FACEBOOK & INSTAGRAM ADS workshop is on Monday 29th April 2019 from 6pm until 9pm in Omagh Enterprise. Free pizza and soft drinks will be served.
➡️ The 2019 Foolproof Facebook Ads Formula ⬅️
How To Start Flooding Your Business With Leads, Sales and Enquiries Using Facebook Ads.
This will be a high energy 3 hour training session with Niamh who is going to share the strategies and tactics you can use to create Facebook and Instagram adverts that actually work using her proven and tested techniques.
Register today as spaces are strictly limited.
Sessions will be delivered by mentors on the Digital Support Programme which is part funded by Invest Northern Ireland and the European Regional Development Fund under the Investment for Growth & Jobs Northern Ireland (2014-2020) Programme.